Erasmus Laura


About Erasmus Laura

I am a creative social media professional with expertise in digital content strategy development, social media analyst, reputation management, account maintenance, and marketing. I have gained valuable online experience creating innovative, creative and exciting social media accounts that grow client audiences and create brand awareness. I have managed multiple campaigns simultaneously with a focus on traffic generation by creating viral content, syndicating it to social networks, and optimizing for various web applications. One of my specialties is that I am an Organisational Development Specialist and my holistic and creative efforts are focused on the establishment of valuable networks that in the end will generate revenue.

You don’t need to be online or do you?

Being online is not optional anymore.  It is when we look at the cold hard facts we realise that traditional marketing no longer serve the purpose to reach our target audience. The ways in which people use the […]


Understand your target audience

It wasn’t a long time ago when businesses were skeptical of whether they could use Facebook to increase their business. Even if businesses knew the potential of Facebook to reach across to their customers, they would be reluctant to spend their marketing dollars.


Build your brand online your competitors are doing it!

A common mistake is to think you will start later and end up not creating an online reputation at all. While you hovering your competitors are creating a space in which you are not participating. Setup a marketing strategy for 2018! In today’s business world people want to do business with other people more so than ever before! This is why it’s so important to focus on building your brand. Why? Because we trust people we know. We trust people that we have relationships with, and most of all – we like to do business with people we trust!