Hashtag #SocialMediaManagement

If you’re a social media novice, hashtags — those short links preceded by the pound sign (#) — may seem confusing and unnecessary. But they are integral to the way we communicate online, and it’s important to know how to use them. On Twitter, the pound sign (or hash) turns […]


Twitter tweets or not?

Twitter tweets or not? Different social media sites have different uses, strengths, and advantages. Twitter could be called a ‘real time social networking’ site, a place for sharing information as it happens, and for connecting with others in real time, often resulting in lasting friendships and contacts. Learning how to […]


Not indexed by Google influence your Google ranking

The first step to free organic traffic is having your website indexed by Google will benefit your Google rankings. Your website should be looked at as an investment in your company–not an expense. Most consumers turn to the web today when they are looking for products and services, so if […]


The importance of blogging on your Website!

Regardless if you are a small business, or a multinational company, blogging is integral to your online content marketing strategy. If you are in B2B, post articulate, well researched articles about your service. Become the hub, or the place to be, for your industry. You are building trust. The more […]


Outsourced Social Media Strategy

So you think an outsourced social media strategy is too expensive? When all your marketing is done in-house, you risk becoming too introspective. The intervention of a third-party agency can challenge the ideas, notions, and concepts you start to take for granted. Though no one knows your brand better than […]

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Website Domain Authority

Domain Authority (DA) is a website metric developed by Moz. It is one of the most important numbers known to SEOs. The greater your DA, the more likely you are to have strong traffic and high rank. Is domain authority something that you can change, or is it unalterable and immoveable? I am convinced […]


How long does online reputation management takes?

Online reputation management takes time, at least 2 years!! Each reputation brand building project is different and unique. Most projects take on average about six months to establish, although it could take longer. In most cases, you can start to see an impact within three months. Why does it take […]


Your sites stats!!

Although you may begin to understand the benefits of increasing your company’s online visibility, perhaps you’re confused about what “online visibility” actually means. Simply put, online visibility refers to how easy it is for consumers to find your company and its products in relevant online locations. In the last month […]