Basics for Online Media Marketing

Did you know that on average, people spend 1 out of every 5 minutes online using social media? The most popular social media marketing platform today is Facebook, which has the highest user engagement levels.  Facebook makes sure users are engaged by catering each individual’s news feed with content that data indicates is specifically relevant to them.

Let me then ask you this.

Why do you post an image online with no direct link to your Facebook page, Webpage or affiliate?  How do you expect your potential client to reach you?  If your online marketing is not a click away you have lost you target within the first 8 seconds.


The New York Times recently reported that the adult attention span has now shrunk down to only 8 seconds!

Give your images a descriptive name of your business or webpage.  Images are the most powerful marketing tool.  All images are listed in google under images, listed in the exact same way as text data. Every image on google link back to something, someone or some business.  Your beautiful designed add with your email address as part of the design makes your online campaign useless! An images without a referral or link is just a meaningless image.  Social Media Management Corporate Axtion International

When it comes to marketing – apart from time – it takes a dedicated well defined plan of many actions.

About Laura Erasmus

I am a creative social media professional with expertise in digital content strategy development, social media analyst, reputation management, account maintenance, and marketing. I have gained valuable online experience creating innovative, creative and exciting social media accounts that grow client audiences and create brand awareness. I have managed multiple campaigns simultaneously with a focus on traffic generation by creating viral content, syndicating it to social networks, and optimizing for various web applications. One of my specialties is that I am an Organisational Development Specialist and my holistic and creative efforts are focused on the establishment of valuable networks that in the end will generate revenue.

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