Laura Erasmus


About Laura Erasmus

I am a creative social media professional with expertise in digital content strategy development, social media analyst, reputation management, account maintenance, and marketing. I have gained valuable online experience creating innovative, creative and exciting social media accounts that grow client audiences and create brand awareness. I have managed multiple campaigns simultaneously with a focus on traffic generation by creating viral content, syndicating it to social networks, and optimizing for various web applications. One of my specialties is that I am an Organisational Development Specialist and my holistic and creative efforts are focused on the establishment of valuable networks that in the end will generate revenue.


How to choose a domain name?

How much thought do you need to put into choosing your domain name? Is it really that important? If you have a quality website and business, people will visit your site no matter what the domain is, right? Well, not so fast… It’s your “first impression”. Your URL is the […]


How to Grow Your Facebook Following: A 6-Step Plan

Looking for new ways to grow your Facebook audience? Have you considered targeting prospects by interests that are related to your product? In this article, you’ll discover how to grow a specialized audience on Facebook in six steps. #1: Analyze Broad Target Market Characteristics The first step is to identify […]


Your Online Marketing Strategy

Just because you’ve been reluctant to adopt an online marketing strategy doesn’t mean your competitors haven’t. They could be conquering the digital landscape, poaching your potential customers and offering a better first impression to anyone searching for businesses like yours in your area. To make matters worse, every day they […]


Facebook Tagging For Business

Remember when you are Facebook tagging, you are linking to another business or person’s page and that can lead people to click and leave your Facebook page to go to the tagged page. It’s important to balance your desire to connect along with your desire to keep people front and […]


Google Plus Marketing Features

  Google+ is packed with features that can help you to market your business in numerous ways, whether it’s to engage with customers, increase your brand’s exposure, find high quality leads within your target audience, find influencers or to attract readers to the content you post. The following are just […]


How to use Google Plus for marketing?

With over 150 million active users, and 50% of all users logging into Google Plus daily, Google Plus is a social network you can’t ignore. Sure, it isn’t as popular as Facebook or Twitter, but it can help impact your search engine rankings in a positive way. When Google Plus […]


Hashtag #SocialMediaManagement

If you’re a social media novice, hashtags — those short links preceded by the pound sign (#) — may seem confusing and unnecessary. But they are integral to the way we communicate online, and it’s important to know how to use them. On Twitter, the pound sign (or hash) turns […]


Not indexed by Google influence your Google ranking

The first step to free organic traffic is having your website indexed by Google will benefit your Google rankings. Your website should be looked at as an investment in your company–not an expense. Most consumers turn to the web today when they are looking for products and services, so if […]