Many leaders, despite being extremely busy, set aside at least an hour a day (or five hours a week) over their entire career for activities that could be classified as deliberate practice or learning. We need to move beyond the cliche, “Life-long learning is good,” and think more deeply about what the minimum amount of learning the average person should do per day in order to have a sustainable and successful career.

Just as we have minimum recommended dosages of vitamins, steps per day, and aerobic exercise for leading a healthy life physically, we should be more rigorous about how we as an information society think about the minimum doses of deliberate learning for leading a healthy life economically.

The long-term effects of NOT learning are just as insidious as the long-term effects of not having a healthy lifestyle. The CEO of AT&T makes this point loud and clear in an interview with the New York Times; he says that those who don’t spend at least 5 to 10 hours a week learning online “will obsolete themselves with technology.”  http://www.inc.com/empact/bill-gates-warren-buffett-and-oprah-all-use-the-5-hour-rule.html


About Laura Erasmus

I am a creative social media professional with expertise in digital content strategy development, social media analyst, reputation management, account maintenance, and marketing. I have gained valuable online experience creating innovative, creative and exciting social media accounts that grow client audiences and create brand awareness. I have managed multiple campaigns simultaneously with a focus on traffic generation by creating viral content, syndicating it to social networks, and optimizing for various web applications. One of my specialties is that I am an Organisational Development Specialist and my holistic and creative efforts are focused on the establishment of valuable networks that in the end will generate revenue.

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