Monthly Archives: April 2016


Social Media Marketing Strategy

Your Social Media Marketing Strategy – In deciding which social networking sites to use, it helps to know who your target audience is; which social media platforms they use; and what messages you want to share with that […]


New research proves that RESPONDING to negative feedback online benefits companies

One of the biggest misconceptions companies have about online and social media is that any and all negative reviews and comments should be completely ignored. ┬áThe idea seems to be that if companies ignore the negative response from […]


Building Relationships on Facebook

People use Facebook to share their latest thoughts and happenings, where they have been recently, what they have eaten recently and their thoughts on the recent news. Facebook is a place of sharing, with users sharing their opinions […]